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In Primark’s continued commitment to create great experience in store, they launched a new Click and Collect service where customers can buy online with greater choice, convenience and reasons to visit store.
The Design Chapter supported the Primark store design team by creating CGI visuals of the new Click and Collect offering across numerous new and existing store launches. We continue to update these visuals with the team as the concept evolves, to support online training tools within the business.
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